Job Tittle: E-commerce Designer

Location: 12340 Horseshoe Way, Richmond, BC V7A 4Z1

Herbaland is a leading manufacturer of Plant-based nutrition for a better planet. We are excited to announce we are seeking an experienced E-commerce Designer to join our team. Herbaland’s culture is inclusive, sustainable, and community based, where we are dedicated to fostering a bright future for you, your family, your community, and your world.

Position Overview:

The E-commerce Designer will be responsible for developing and implementing creative assets for our Shopify stores and optimizing user experience. In addition, the role will encompass graphic content creation for various social media platforms, third-party marketplaces, PPC advertising/SEM, and email marketing. This is a Full-time, permanent position, Monday to Friday position where overtime is available if required.

Please find the key responsibilities of the E-commerce Designer as follows:

• Build creative assets such as banners, product pages, and images for our Shopify stores in CA and the US.
• Identify and resolve any ongoing website issues, and optimize user experience through upsell, cross-sell, smart cart, app widgets, branding, and internal/external links.
• Create and publish signup forms/popups for campaigns and promotions and maintain landing pages for Subscription/Smile and marketing campaigns.
• Support sales team for wholesale website tasks and emails in CA and the US.
• Outsource and manage contract developer talents for projects such as StoreTasker.
• Optimize Shopify site speed by troubleshooting, optimizing imagery, and apps.
• Create graphic content for various social media platforms such as Instagram, Facebook, LinkedIn, YouTube, Twitter, and TikTok.
• Build and optimize all creatives for storefronts, including banners, images, and product photos, for third-party marketplaces such as Amazon and Walmart in CA and the US.
• Build and optimize listing creatives such as product images, A+ content, and ad images for Amazon and Walmart in CA and the US.
• Create Facebook/Instagram ads, Google Display Ads, and third-party ads such as Amazon and Walmart advertising in CA and the US. Research ad creatives and trends and bring ideas back to the team.
• Build and maintain all creatives for email marketing on Klaviyo, Shopify, Smile, Smartrr, and Yotpo. Optimize email flows monthly or quarterly.
• Conduct market research on competitors' websites, ecommerce stores, and email promotion ideas.
• Conduct research on gift with purchase/partnership opportunities and support new product packaging by project.
• Create all online creative and assets for the sales team.
• Perform other related duties as assigned.

An ideal candidate will meet the following qualifications:

• Bachelor's degree in marketing, graphic design, or a related field.
• At least 2 years of relevant experience in e-commerce industry.
• Excellent written and verbal communication skills in professional English.
• Strong understanding of branding, design, and UX principles.
• Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Klaviyo.
• Knowledge of Shopify platform and experience working with 3rd-party marketplaces such as Amazon and Walmart.
• Experience with PPC advertising and SEM, including Facebook, Instagram, Google Display Ads, Amazon, and Walmart.
• Experience with email marketing and automation platforms such as Klaviyo, Shopify, Smile, Smartrr, and Yotpo.
• Familiarity with Squarespace and Premiere Pro is a plus.
• Strong attention to detail and ability to multitask in a fast-paced environment.
• Proven ability to work independently as well as collaboratively with cross-functional teams.
• Strong project management skills and ability to meet tight deadlines.
• Willingness to learn and adapt to new technologies and tools as required.

To demonstrate our commitment to our team, please find some of the benefits we provide as follows:

• Competitive Wages with an Annual Bonus (All employees are included)
• $75.00 Credit per Quarter to purchase Herbaland Products
• Company Sponsored Benefit Plan (Extended Health Care, Dental, Vision)
• Herbaland Education Sponsorship
• Herbaland Sponsored Sports Event(s)
• Monthly Summer Food Trucks & Summer Music Festival
• Paid Volunteer Workday(s)

If you are interested in developing your future with us; please do not hesitate to apply to any of our open position(s). For more information, please visit us at: https://herbalandnaturals.bamboohr.com/careers

Herbaland is an equal opportunity employer and welcomes applications for all qualified applicants. Herbaland thanks all applicants for their interest in this position; however, only those selected for an interview will be contacted.

Please note that internal applicants will be given priority and consideration for this role.